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New Product Development in Thai Agro-Industry: Explaining the Rates of Innovation and Success in Innovation

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  • Dhamvithee, Pisit
  • Shankar, Bhavani
  • Jangchud, Anuvat
  • Wuttijumnong, Phaisarn

Abstract

The Thai food industry is amongst the most dynamic and diverse in the world. Continual innovation in the form of new product development is critical to this industry, and yet new products are more likely to fail than succeed. In this paper,we investigate factors explaining both the rate of new product development as well as the rate of success in products newly introduced into the market, using data from a survey of firms. The methodology involves a Poisson regression to investigate the determinants of innovation and a Least Squares regression to explain success rates in innovation.

Suggested Citation

  • Dhamvithee, Pisit & Shankar, Bhavani & Jangchud, Anuvat & Wuttijumnong, Phaisarn, 2005. "New Product Development in Thai Agro-Industry: Explaining the Rates of Innovation and Success in Innovation," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association, vol. 8(3), pages 1-20.
    • Handle: RePEc:ags:ifaamr:8137
    DOI: 10.22004/ag.econ.8137
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    References listed on IDEAS

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    Cited by:

    1. Brenes, Esteban R. & Montoya, Daniel & Ciravegna, Luciano, 2014. "Differentiation strategies in emerging markets: The case of Latin American agribusinesses," Journal of Business Research, Elsevier, vol. 67(5), pages 847-855.
    2. Biagia De Devitiis & Antonio Lopolito & Ornella Wanda Maietta & Roberta Sisto, 2009. "Adozione di Innovazioni e Variabili Relazionali nelle Imprese del Comparto Biologico," Quaderni DSEMS 18-2009, Dipartimento di Scienze Economiche, Matematiche e Statistiche, Universita' di Foggia.
    3. Brenes, Esteban R. & Ciravegna, Luciano & Pichardo, Caleb A., 2016. "Examining the strategy-performance link of Latin American businesses – a configurational approach," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association, vol. 20(3), December.
    4. Ali, Jabir & Reed, Michael R. & Saghaian, Sayed H., 2021. "Determinants of product innovation in food and agribusiness small and medium enterprises: evidence from enterprise survey data of India," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association, vol. 24(5), May.
    5. Brenes, Esteban R. & Ciravegna, Luciano & Marcotte, Patrick, 2016. "Assessing agri-business firms' performances: Organizational and marketing business models of high/low sales and ROE outcomes," Journal of Business Research, Elsevier, vol. 69(9), pages 3415-3426.
    6. Brenes, Esteban R. & Ciravegna, Luciano & Acuña, Joseph, 2020. "Differentiation strategies in agribusiness – A configurational approach," Journal of Business Research, Elsevier, vol. 119(C), pages 522-539.
    7. Rama, Ruth, 2023. "Technological Transfer Channels of Food and Beverage Processing Multinationals to Host Countries: An Empirical Analysis," MPRA Paper 118162, University Library of Munich, Germany.
    8. Minarelli, F. & Raggi, M. & Viaggi, D., 2013. "Network for innovation as a way to enhance competitiveness: an overview of Italian food SMEs entering networks," 2013 Second Congress, June 6-7, 2013, Parma, Italy 149934, Italian Association of Agricultural and Applied Economics (AIEAA).
    9. Maté-Sánchez-Val, Mariluz & Harris, Richard, 2018. "The paradox of geographical proximity for innovators: A regional study of the Spanish agri-food sector," Land Use Policy, Elsevier, vol. 73(C), pages 458-467.

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