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Managing Service Quality within the Knowledge-Based Economy: Opportunities and Challenges

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Author Info
Ion Plumb () (The Bucharest Academy of Economic Studies, Romania)
Andreea Zamfir () (The Bucharest Academy of Economic Studies, Romania)
Abstract

The knowledge-based economy, along with the impact of information society technologies, presents the service organizations and their customers with many potential opportunities as well as challenges. Therefore, this study explores how the knowledge-based economy could influence the quality management of service organizations. The study reveals that the actors within the service sector have vast new opportunities in terms of communication and value co-creation, but in the same time, the requirements regarding the quality of provided services trigger various problems for managers. The originality and value of this study consist of identifying logical connections between changes in the society, changes in the services, and changes in the service quality management. The findings of this study reveal that service quality management, as an integral part of the management of services, became more important within the knowledge-based economy as compared to the traditional (industrial) economy. Service quality management is knowledge-driven, it relies on people’s continuous development, network-intense collaboration (sharing ideas and knowledge), and value co-creation to attain sustainable competitive advantage. The study was carried out by combining a wide variety of sources, such as research papers, conceptual papers and literature reviews. Our conclusion justifies the effort invested in improving service quality management and also has relevance for service organizations’ managers in a very sensitive area like the service quality management.

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Publisher Info
Article provided by Academy of Economic Studies - Bucharest, Romania in its journal The AMFITEATRU ECONOMIC journal.

Volume (Year): 11 (2009)
Issue (Month): 26 (June)
Pages: 373-382
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Handle: RePEc:aes:amfeco:v:11:y:2009:i:26:p:373-383

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Related research
Keywords: management; service quality; knowledge-based economy; online services;

Find related papers by JEL classification:
L80 - Industrial Organization - - Industry Studies: Services - - - General
L15 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Information and Product Quality
L86 - Industrial Organization - - Industry Studies: Services - - - Information and Internet Services; Computer Software
M10 - Business Administration and Business Economics; Marketing; Accounting - - Business Administration - - - General
M15 - Business Administration and Business Economics; Marketing; Accounting - - Business Administration - - - IT Management
O14 - Economic Development, Technological Change, and Growth - - Economic Development - - - Industrialization; Manufacturing and Service Industries; Choice of Technology
O33 - Economic Development, Technological Change, and Growth - - Technological Change - - - Technological Change: Choices and Consequences; Diffusion Processes

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  1. Kim, Kyung Hoon & Kim, Kang Sik & Kim, Dong Yul & Kim, Jong Ho & Kang, Suk Hou, 2008. "Brand equity in hospital marketing," Journal of Business Research, Elsevier, vol. 61(1), pages 75-82, January. [Downloadable!] (restricted)
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This page was last updated on 2009-11-21.


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